#MEETTHETEAM: Nick Coles

Why did you choose Audience2Media as your next professional step?
When I first sat down with the Audience2Media team and was shown the level of data they have, I was instantly impressed. Not only with aspects such as demographic metrics but with features such as audience behavioural metrics and their influencer communication tools. I have seen a lot of platforms in my time within the influencer space and this is the real deal! 


First impression about Audience2Media? 
A really special set up. It is very hard to find a working environment where you instantly feel like part of the ‘family’ and everyone works together to achieve their own goals and the company’s. The service they provide within a young influencer sector is top class and I am looking forward to seeing the company jump from success to success. 

What is your big objective in Audience2Media? 
To make sure brands and agencies understand the level of data that Audience2Media provide behind every campaign and how unique this kind of data is within the young influencer marketing sector.  

Best Piece of Advice? 
“Always be the hardest worker in the room” - with that mentality you will always go far. 

What’s on your desk? 
iPad (Apple lover), fidget toy as I’m restless and my S’well water bottle that I take everywhere! 

Most used app on your phone? 
I am a huge fan of the mobile game Marvel Strike Force. My sad routine in the morning is to wake up and collect some new characters! It’s between that and scrolling through Sky Sports News. 

Favourite city in the world? 
It has to be Paris for me at the moment. A really good mixture of culture, cool architecture and lovely food! 

On the weekends, you can find me…. 
Watching ANY sport that is on! Currently my weekends are dedicated to getting up early and watching the Rugby World Cup in Japan. 

We’re also talking about...

Does Creativity Kill Authenticity? 

Naomi Spence, our UK Brand Partnership Director, talks on the importance of creating original content for Influencer Marketing campaigns

How to Set Up a Successful Influencer Marketing Campaign

Chris Gallanongo, our Head of Platforms, wrote an interesting article about the process for a successful Influencer Marketing Campaign

#MEETTHETEAM: Melwinder Gill

Welcome to a new edition of our #MEETTHETEAM section! Today is Melwin's turn, our new Asia Vice President :) Enjoy this great interview!

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