Case Study – Card Factory

L’Oréal aimed to strengthen brand visibility, deepen product education, and accelerate purchase intent across Malaysia and Singapore through the influencer ecosystem. Through impressive nine campaigns promoting L’Oréal Paris, Garnier, and 3CE, the campaign sought to build long‑term trust, reinforce product efficacy, and sustain brand momentum.

Solution

With the IMPACT platform, we delivered a TRUEVoice influencer strategy built for real resonance. Our multi-wave approach activated high-engagement XiaoHongShu creators, voices their audiences genuinely trust for beauty and lifestyle guidance. Every piece of content was custom crafted to the product, ensuring seamless, native integration that felt effortless, relevant, and perfectly in tune with the target audience.

Top 3 Content Creators